I recently spoke with a Staff Engineer whose team was being "rightsized" (I'm keeping details vague to protect their privacy.) Five years earlier, after a catastrophic Black Friday outage, leadership had given them carte blanche to build world-class resilience.
I write about Deep System design,Engineering, tech, how to build things in tech at a deeper level, AI/ML inference, Benchmarks, LLMs and How to Quants, please checkout some of my posts ( more than 300000 reads) -
This feels very similar to marketing. The capabilities that prevent commercial failure, such as market intelligence, positioning, category creation, competitive strategy, brand, are often the first to be questioned because their success looks like nothing happened. No crisis. No lost market. No obvious fire to extinguish. Until the market shifts and then everyone asks why nobody saw it coming.
Nice one. Great to connect with you.
I write about Deep System design,Engineering, tech, how to build things in tech at a deeper level, AI/ML inference, Benchmarks, LLMs and How to Quants, please checkout some of my posts ( more than 300000 reads) -
https://howtosystemdesigneverything.substack.com/
https://aiinferenceandoptimizations.substack.com/
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[Bookmark: 300000 Reads Top System Design] Weekly Round Up : https://howtosystemdesigneverything.substack.com/p/extended-50-off-discount-top-system?r=14q3sp&utm_campaign=post-expanded-share&utm_medium=web
https://howtosystemdesigneverything.substack.com/p/important-bookmark-shortest-system?r=14q3sp&utm_campaign=post-expanded-share&utm_medium=web
https://howtobuildtech.substack.com/p/how-to-build-tech-2-how-to-actually-c43?r=14q3sp&utm_campaign=post-expanded-share&utm_medium=web
https://aiinferenceandoptimizations.substack.com/p/important-ai-inference-pulse-4-kv?r=14q3sp
This feels very similar to marketing. The capabilities that prevent commercial failure, such as market intelligence, positioning, category creation, competitive strategy, brand, are often the first to be questioned because their success looks like nothing happened. No crisis. No lost market. No obvious fire to extinguish. Until the market shifts and then everyone asks why nobody saw it coming.
It is very similar indeed. Marketing is planting the seeds for future behavior.. so pretty much the same as prevention. Good point :)